Belly2Belly

by Bill Kenney

The Belly2Belly podcast is focusing on exploring in-person B2B marketing. Our goal is to help you get the most out of your marketing and to leverage all of your business development assets.Belly2Belly is brought to you by MEET (meetroi.com) a company that specializes in helping international companies exhibit at US trade shows.

71 Episodes

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Episodes

Showing 6 of 71 episodes

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Building More Capable Partners: Insights from Craig Patterson

Most companies focus on recruiting more partners, but what if the bigger opportunity is making the partners you already have more capable? In this Bel...

14m

•Aug 20, 2026

Why Most Partners Never Produce: Insights from Jay McBain

Most companies still measure partner performance at or near the point of sale, but partners can influence a customer long before a transaction takes p...

13m

•Aug 10, 2026

Building Partnerships at AI Speed with Cindy Zu

AI companies are moving faster than traditional SaaS businesses, and partnership strategies need to evolve just as quickly. In this Belly2Belly episod...

14m

•Aug 6, 2026

Breaking Into the U.S. Defense Market: Partnership Strategies for Dual-Use Technology Companies

Entering the U.S. defense market requires much more than a great product. Success depends on understanding the regulatory landscape, building trusted ...

15m

•Jul 30, 2026

Founder-Led Sales in the U.S.: Why Hiring Too Soon Can Cost You with Dale Shephard

Many companies entering the U.S. believe hiring a local salesperson should be their first priority. According to Dale Shephard, that can become one of...

14m

•Jul 28, 2026

Partner Networks Often Fail Long Before Anyone Realizes They're Failing

In this Belly2Belly episode, Bill Kenney talks with Chris Messina from QuarqAI about why traditional partnership models break down, why treating partn...

14m

•Jun 16, 2026